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Dovetail

AI-powered user research repository for tagging, analyzing, and sharing insights.

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About

Dovetail is a user research repository and AI analysis platform where teams centralize interviews, feedback, calls, and survey data, then tag, search, and synthesize it into insights. Auto-transcription, AI summaries, sentiment analysis, and thematic reporting turn raw recordings into a searchable knowledge base, with integrations into Slack and Microsoft Teams to push findings where decisions happen. The company cites customers like Shopify, Canva, and Mayo Clinic.

Founded in 2017 in Australia, Dovetail changed its packaging in July 2026: the self-serve Professional plan was discontinued, leaving a Free plan with basic AI and custom-quoted Enterprise plans, with third-party contract data putting median deals around $21,600 per year. It is an analysis and repository tool rather than an end-to-end research platform, so recruitment and session tooling come from elsewhere.

What it can do

  • Centralized research repository with searchable insights
  • Auto-transcription and AI-generated summaries
  • Sentiment analysis, tagging, and thematic reporting
  • Integration with Slack and Microsoft Teams
  • Participant data and insight management
  • Enterprise security and access controls

Setup

  1. Sign up for the free plan at dovetail.com.
  2. Upload interviews, calls, feedback, and survey data.
  3. Use auto-transcription, tagging, and AI summaries to analyze.
  4. Organize insights into projects and share via Slack or Teams integrations.

Prerequisites

Use cases

research-repositoryinterview-analysisinsight-managementcustomer-feedbackqualitative-analysis

Works with

ux-researchersproduct-managersdesignerscustomer-insights-teams

Trust score — 7/10

/10 trustMetrics-checked

Scored 7/10 (TIER metrics, metrics-v1). Evidence: founded 2017, named enterprise customers (Shopify, Canva, Mayo Clinic), active 2026 product evolution; pricing change to Free + Enterprise confirmed by multiple sources. Strengths: purpose-built research repository with real AI analysis features, strong enterprise adoption. Docked for: (1) proprietary and closed, with self-serve plan discontinued in July 2026 pushing smaller teams out; (2) some G2 reviewers report AI features underwhelming and rising prices. License: proprietary (Free plan + custom Enterprise).

How the trust score is built

Full methodology →
Adoption · stars/downloads, log-scaled vs peers
8.0/10
Maintenance · recency, releases, issue load
7.0/10
Openness · license + docs
2.0/10
Manual review · sanity read + red-flag check
7.0/10
  • · founded 2017 in Australia; named customers Shopify, Canva, Mayo Clinic
  • · self-serve Professional plan discontinued July 2026; Free + custom Enterprise now
  • · median Enterprise deal ~$21,600/yr per third-party contract data
  • · repository and analysis tool only: no recruitment, scheduling, or session tooling
  • · some G2 reviewers report AI features underwhelming and rising prices

Sources

Every fact above was checked against these sources. Where a claim comes from the provider and couldn't be independently verified, the text says so.