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Lavender

The AI email coach — real-time scoring inside your inbox.

Visit official site →

About

Lavender (lavender.ai) is the AI sales email coach: scores every email in real time and suggests improvements based on reply-rate data, plus prospect research for personalization.

The category definer for AI email coaching ($14M+ raised; G2 ~4.9/5). Free tier; paid from $27/mo (provider list price). Also ships Ora, a separate AI sales agent product.

What it can do

  • Real-time email scoring
  • Prospect research
  • Personalization assist
  • Team coaching analytics
  • Free tier

Setup

  1. Sign up at lavender.ai.
  2. Install the browser extension / connect inbox.
  3. Get real-time scores as you write.
  4. Review team coaching analytics.

Prerequisites

Account; inbox connection.

Use cases

salesmarketing

Works with

Generic APIAny agent (.md)

Trust score — 6/10

/10 trustMetrics-checked

Scored 6/10 (metrics tier). Category-defining email coach with strong reviews and real funding, but a narrower niche than full platforms. Proprietary, provider-estimated adoption. Metrics tier.

How the trust score is built

Full methodology →
Adoption · stars/downloads, log-scaled vs peers
7.0/10
Maintenance · recency, releases, issue load
5.0/10
Openness · license + docs
4.5/10
Manual review · sanity read + red-flag check
7.0/10
  • · provider-tier estimate — thinner evidence (no public adoption metric)
  • · Strong niche reviews — provider-tier estimate
  • · no release date — neutral maintenance score
  • · Category-defining email coach; $14M+ raised, strong reviews; narrower niche. Closed SaaS.

Sources

Every fact above was checked against these sources. Where a claim comes from the provider and couldn't be independently verified, the text says so.