Maze
Continuous user research platform for fast prototype testing and AI-synthesized insights.
About
Maze is a continuous user research platform built for testing prototypes and validating ideas fast. Teams import Figma or Axure prototypes and run unmoderated usability tests, surveys, card sorting, tree testing, and five-second tests, with heatmaps, success rates, and participant paths computed automatically. AI features synthesize open-ended responses and help build studies, and newer plans add moderated and AI-moderated interviews, with a 3-million-strong participant panel for recruitment.
Founded in 2018 in France, Maze offers a free plan with one study per month, paid plans quoted around $25 per user per month for Professional tiers in third-party listings, and custom Organization pricing with the full AI and enterprise feature set. It positions itself as the faster, more affordable alternative to legacy enterprise research suites.
What it can do
- Unmoderated usability testing on Figma and Axure prototypes
- Surveys, card sorting, tree testing, and five-second tests
- AI study builder and AI synthesis of open-ended responses
- Moderated and AI-moderated interviews
- 3M+ participant panel for recruitment
- Auto-generated reports with heatmaps and success metrics
Setup
- Sign up at maze.co and connect Figma or Axure.
- Build a study with the AI study builder or templates.
- Recruit from your own users or the 3M+ panel.
- Review auto-generated reports with metrics, heatmaps, and AI-synthesized insights.
Prerequisites
Use cases
Works with
Trust score — 8/10
Scored 8/10 (TIER verified, metrics-v1). Evidence: founded 2018 with strong category position, public REST API, 3M+ participant panel, free plan, detailed AI feature documentation; widely cited as a UserTesting alternative. Strengths: fast unmoderated research loop, automatic reporting, broad Figma/Axure integration. Docked for: (1) proprietary and closed, panel and AI accuracy claims company-sourced; (2) pricing beyond the free tier is largely quote-based. License: proprietary (SaaS, free tier).
How the trust score is built
Full methodology →- Adoption · stars/downloads, log-scaled vs peers
- 8.0/10
- Maintenance · recency, releases, issue load
- 8.0/10
- Openness · license + docs
- 3.0/10
- Manual review · sanity read + red-flag check
- 7.0/10
- · founded 2018 in France; widely cited UserTesting alternative
- · public REST API; 3M+ participant panel
- · free plan: 1 study/month; Professional ~$25/user/mo in third-party listings
- · AI study builder, AI synthesis, moderated and AI-moderated interviews
- · pricing beyond free tier largely quote-based
Sources
Every fact above was checked against these sources. Where a claim comes from the provider and couldn't be independently verified, the text says so.