Parade

Parade is purpose-built for freight brokers: a capacity management hub that captures carrier capacity signals lost in email threads and phone calls and turns them into structured, bookable data synced back into the broker's TMS. The centerpiece is CoDriver, an AI engagement layer that handles inbound carrier communications across phone and email, qualifying fits, capturing quotes and syncing structured results into Parade and the connected TMS. Capacity intelligence tools like AutoAssign and Cascade automate coverage of recurring lanes based on historical performance and carrier preferences.

The company says its platform has processed over $40 billion in truckload transactions and has raised more than $36 million from venture and strategic investors. Integrations cover major TMS platforms including McLeod PowerBroker and Descartes, plus partner load boards such as TruckSmarter. Pricing is not published and runs as an enterprise subscription per brokerage. Caveat: transaction volume and ROI claims are provider-reported; smaller brokerages should verify the integration depth with their specific TMS before committing.

Connect your TMS (McLeod, Descartes, and others) and load board accounts; activate CoDriver inbound phone/email to start automating carrier contact.